Guides
Local visibility guides
Straight answers to the questions local business owners actually ask when the phone stops ringing.
All guides
Why is my business not showing on Google?
The real reasons a UK local business doesn't appear on Google — unverified profiles, wrong categories, mismatched details, weak website signals — and how to diagnose which one is affecting you.
Why is my business not showing on Google Maps?
Maps and the Map Pack work differently to normal search results. Here's what decides whether your business appears, and the specific reasons UK businesses get left out.
Why is my competitor ranking above me on Google?
A practical comparison framework for working out exactly what a higher-ranking local competitor is doing better — proximity, relevance, prominence, reviews, profile strength and website authority.
How to check your Google Maps ranking
Searching from your own desk gives a misleading answer. Here's how to check your Google Maps ranking across the area you actually serve, and what to measure instead of a single position.
How to improve your local search visibility
A prioritised framework for improving local visibility in order of impact — foundations, accuracy, relevance, prominence, then content — rather than an undifferentiated checklist.
How long does it take to rank higher on Google Maps?
Realistic timelines for local visibility improvements in the UK — what changes in days, what takes weeks, what takes months, and what makes it slower or faster.
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