Privacy Policy

Who we are

WinRadius helps independent UK private and mixed-private dental practices get found by more patients. This policy explains what we do with personal information collected through winradius.co.uk.

If you have any question about this policy, or want to exercise any of the rights described below, contact us at hello@winradius.co.uk.

What we collect

We do not ask for payment details, and we do not knowingly collect information from anyone under 16.

• Audit inputs: the practice name, location, website and optional priority treatments you enter to run a visibility audit.
• Contact details: your name and email address when you unlock a full report.
• Report data: the audit findings and scores generated for the practice you entered.
• Usage data: standard technical information such as pages visited, approximate location derived from your IP address, browser and device type.

Why we use it

• To generate your visibility audit and produce the report you requested.
• To email you your report and the link needed to view it again.
• To follow up about improving your practice visibility, where you would reasonably expect us to.
• To understand how the site is used so we can improve it.

Our lawful basis

Where you request an audit and give us your email to unlock it, we process your information to perform the service you asked for and on the basis of our legitimate interest in following up with practices that have asked us for a visibility assessment.

Where we send marketing that is not directly related to the audit you requested, we rely on your consent. You can withdraw consent or opt out of any email at any time using the unsubscribe link, or by emailing us.

Who we share it with

We do not sell your personal information, and we do not share it for anyone else's marketing.

We use a small number of service providers who process data on our behalf under contract:

• Application hosting and content delivery.
• Database, authentication and file storage.
• An AI provider that analyses the practice details you submit to produce the audit findings.
• Email delivery, for sending your report and any follow-up.
• Google LLC (Google Analytics), to measure site usage under standard contract terms.

How long we keep it

Audit reports and the associated contact details are kept for up to 24 months from your last interaction with us, so that we can retrieve your report and give useful context if you come back. After that they are deleted or anonymised.

Anonymised, aggregated audit statistics that cannot identify you or your practice may be kept indefinitely for research and benchmarking.

Cookies and analytics

We use cookies and similar technologies for two purposes: to make the site work, and to understand how visitors use the site so we can improve it.

Strictly necessary cookies are used to keep you signed in and to remember an audit in progress in your browser's local storage. These are set automatically because they are needed to provide the service you asked for.

We also use Google Analytics with your consent. Google Analytics sets cookies such as _ga, _gid and _gat to collect information about the pages you visit, how long you spend on the site, the device and browser you use, and your approximate location derived from your IP address. This is used to measure site traffic and improve the site. We do not use advertising cookies or cross-site tracking, and we do not allow Google to use this data for its own advertising purposes.

You can accept or reject analytics cookies using the banner shown when you first visit. You can change your choice at any time by clicking “Manage cookies” in the footer. You can also block or delete cookies through your browser settings or use Google's Analytics Opt-out Browser Add-on.

Where Google processes data outside the United Kingdom, transfers are covered by the UK International Data Transfer Agreement / Addendum to the EU Standard Contractual Clauses.

Your rights

Under UK GDPR you have the right to ask us for a copy of the personal information we hold about you, to correct it, to have it deleted, to restrict or object to how we use it, and to receive it in a portable format.

• Email hello@winradius.co.uk and we will respond within one month.
• You can ask us to delete your audit and contact details at any time, with no need to give a reason.
• If you are unhappy with how we have handled your information, you can complain to the Information Commissioner's Office at ico.org.uk.

Security and international transfers

Data is stored on managed infrastructure with access controls and encryption in transit. Some of our providers process data outside the UK; where they do, transfers are covered by UK-approved safeguards such as the International Data Transfer Agreement or Addendum.

Changes to this policy

We may update this policy as the service develops. The current version was last updated on 2 September 2026. Material changes will be highlighted on this page.